Our new brand for the abbey was designed to merge the contemporary with the historic, creating a contemporary feel for this ancient place of worship to help it attract clients to its new visitor centre and events space.
Making its mark
The abbey’s new visitor centre had to compete with a region full of historic attractions. Our marketing campaigns were developed to attract a new audience to this medieval treasure trove.
Our website for the abbey was designed to attract new audiences to the visitor centre, cafe and events spaces while remaining true to the abbey’s Christian mission.
Marketing and PR success
Our range of marketing materials were designed to appeal to tourists, family visitors, history buffs, Christian pilgrims and the local congregation. Combined with a PR campaign which won local and national coverage, visitor numbers have exceeded the client’s expectations.
Take a look at some of the coverage we gained for the project’s official launch here
Building a new image
We also guided the client through the lengthy building and restoration stage of the project, our site hoardings helping to convey the abbey’s new image and future attractions at the earliest stage of the build.