Lusso magazine
16th, January 2023
Project scope
United Carlton, a leading UK independent office systems and managed print solutions provider, engaged us to create a quality magazine to mark the business’ 30th anniversary in 2017.
What we did
Art direction
Editorial design
Photography
Editorial
Advertising Sales
The magazine was designed to be central to the company’s marketing strategy, raising awareness of its products, services and success stories alongside fascinating business profiles and insights into workplace tech and smart working practices. The publication emphasised United Carlton’s expertise in technology and workplace solutions and provided a must-read magazine distributed direct into the hands of the company’s target market.
Having come up with the concept for the product, we produced all the content and photography and designed the magazine. We bought the print and our account executives sold the advertising which underpinned the publication financially.